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The #Unstoppable is Here: Rita Ora x Adidas


Adidas has once again teamed up with the incredible Rita Ora to launch her new footwear and apparel gear for AW14 Originals line. Fans of Rita Ora have come to know her as a very influential young British singer and actress. She continuously gives her fans something to be excited about and this is the next big thing! Adidas is known for their retro and street wear from the original gear to their sport/active wear. The duo definitely provided us with yet another fashion hit.

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            The amazing collection includes fun and energetic pieces such as; leggings, windbreakers, track jackets, sweatpants, t-shirts, training shirts and sneakers . This collection was released to promote that women can be comfortable and sexy at the same time. Many of the pieces embody a classic sports silhouette complimented with contrasting, funky colors. Rita Ora’s vibrant and sexy personality comes out through the pieces in this line. Many of the designs hold a consistent graphic and jazzy detail- perfect for the city street style. There are textural pieces with solid black bases reflecting rich color schemes and prints such as roses. The inspiration behind the collection is from pop-art, Asian symbols and X-rays. Rita Ora’s AW14 Originals line was previously released on August 21, however, you will see later projects entitled the “Black” this year. Check out Rita Ora giving us a little teaser for the new release in this video below.



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I am a Mass Communications major with a concentration in Emergent Media. I am an urban girl who loves everything beauty, fashion, lifestyle, and technology.